London’s Victoria and Albert Museum (V&A) has announced it will host an exhibition featuring all things Taylor Swift, from dresses and cowboy boots to awards and never-before-seen footage from her personal archive. independent.
The title of this free exhibition is Taylor Swift: Songbook Journey. According to the museum, the exhibition will focus on Swift’s childhood, recording career and rise to superstardom, with 13 different stops corresponding to a stage in Swift’s career, starting with her move to Nashville at age 14.
The most notable items in the collection include a pair of cowboy boots Swift wore during her country music career and a black ruffled dress she wore in a music video. Two weeks, The single from her most recent album The Tortured Poet Department.
“Taylor Swift’s songs tell stories just as much as objects, often drawing on art, history and literature. We hope this theatrical trail through the museum will inspire curious visitors to learn more about the performer, her creativity and the V&A objects,” Kate Bailey, senior curator of theatre and performance at the V&A, said in a press release.
Songbook Footprints Following Swift’s UK tour era The tour has already hit the British capital. London Mayor Sadiq Khan commissioned and shared a map of the city’s subway system, called “The Tube Map (Taylor Edition)”, with each line named after one of Taylor’s albums and each station named after one of her songs. The map will be on display at Wembley Park station and accompanied by an insert at the event last Friday. Evening Standard.
The tour is expected to bring in around £300m to London, and Barclays estimates the UK economy as a whole will get a £997m boost as Swifties spend more than 12 times the average UK citizen on a night out.
The V&A is leading the way. In February, the institution launched a search for a Taylor Swift consultant who would be “expert in hand-made memorabilia, such as concert signs and friendship bracelets (which Swift is known to give out at her concerts).”
Songbook Footprints Designed by award-winning designer Tom Piper (V&A 2021 Alice in Wonderland The exhibition will be on display in the museum’s permanent collection at South Kensington until 8 September 2024.